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Creative Lead (m/w/d)

Europaweit
Full-time
Permanent employee

JOIN OUR TEAM AS

Creative Lead (m/w/d)

Location: Europe

We are seeking a Creative Lead to define and execute the creative direction for the Schuberth Brand going forward. With a core focus on head protection, our products combine performance, innovation, safety, and German craftsmanship — each one handmade in Germany to exacting standards.

This is a senior, hands-on role for a creative who understands how to build a high-end brand in a performance-driven category. You will shape how our products, story, and values are expressed visually across all touchpoints, while personally delivering much of the creative work yourself.

This role will be influential in the representation of the brand going forward and will be the senior creative authority within the business, taking responsibility for the brand’s creative quality, consistency, and evolution.

schuberth career

WHAT WE OFFER YOU

  • 30 days of vacation 
  • Flexible working hours and time tracking system 
  • Company pension plan including employer contributions 
  • Asset-building benefits 
  • Employee discounts for company products, such as motorcycle helmets 
  • Free rental service for motorcycle helmets 
  • Employee events through ticket sprinter 
  • Free parking spaces 
  • Cafeteria, snack vending machines, water dispensers, and weekly fresh fruit 
  • High safety standards at work and air-conditioned workplaces

YOUR TASKS

Creative Direction & Brand Stewardship
  • Own and evolve the brand’s creative and visual direction across all channels
  • Ensure the brand consistently reflects premium quality, technical credibility, and trust
  • Translate product performance, safety standards, and craftsmanship into clear, compelling creative
  • Act as the internal guardian of brand integrity and visual standards
Hands-On Creative Execution
  • Personally design and deliver a significant portion of creative output, including:
    • Brand and product assets
    • Campaign and launch materials
    • Digital, print, and retail content
  • Set the creative benchmark through exceptional craft, attention to detail, and restraint
Product & Craft Storytelling
  • Work closely with product and manufacturing teams to deeply understand:
    • Materials, construction, and safety technology
    • German manufacturing processes and quality standards
  • Develop visual narratives that communicate performance, protection, and craftsmanship without overstatement
External Partner Leadership
  • Brief and manage photographers, videographers, and creative partners
  • Lead premium product shoots, lifestyle shoots, and film production
  • Review and approve external creative to ensure it meets brand and quality expectations
Cross-Functional Collaboration
  • Positioned within marketing, you will also partner closely with product, and leadership teams
  • Support product launches, campaigns, and long-term brand initiatives
  • Help define creative workflows and standards as the brand scales globally

WHAT YOU BRING WITH YOU

  • Has a refined eye for premium design and brand expression
  • Understands how to balance performance, safety, and aesthetics
  • Is comfortable owning creative decisions end-to-end
  • Enjoys being hands-on while guiding external specialists
  • Values quality, precision, and thoughtful storytelling over volume or hype
  • Several years of experience in design or creative roles (in-house or agency)
  • Strong portfolio showing premium brand work, ideally within sport, performance, or luxury-adjacent sectors
  • Advanced skills in design tools (Adobe Creative Suite, etc.)
  • Experience leading photography and video production
  • Strong understanding of typography, layout, materials, and visual systems
  • Experience working with product-led or technically complex brands is highly desirable
  • Very good command of English and another foreign language, ideally German

Application documents must be submitted in English.

DO YOU HAVE ANY QUESTIONS?

Feel free to contact us: 
Human Resources, Phone: +49 391 8106 300

About us

Head protection Made in Germany.
As a technological pacemaker and trendsetter in our field we are one of the high-tech development and production companies. We are innovative, modern and set standards for the future. We operate worldwide and are on a successful growth course. We produce helmets for industrial safety, police, military, fire brigade, Formula 1 sports and motorcylces. Renowned Formula 1 drivers trust in SCHUBERTH helmets as do the many life-savers and protectors from the professional sector. 

Top performance with an outstanding team.
This cosmopolitan orientation is decisively shaped by our employees. They think in terms of solutions and act in a customer-oriented manner. We promote their individual strengths and talents. Mutual trust and flexibility characterise cooperation at all levels of the company.
 
Become a part of us.
We are looking for highly qualified employees who want to contribute to this corporate culture - who can develop visions and turn them into products. We offer all interested parties the opportunity to start a successful future with SCHUBERTH. We provide targeted support for students in the form of internships or diploma theses. Safety is our ultimate goal. To achieve it, we need you.